Social Media Influencer Requirements
Requirements:
- At least 1 original post or reel per month for the duration of your time as a Canterbury Classics Ambassador
- Instagram Post Requirements:
- Tag CC in the actual post, video, or reel as well as the caption.
- Use hashtag #canterburyclassics.
- Copy must refer to the books pictured.
- Photo/video assets cannot contain any competitor books – must be CC only
- Like counts must be left on. Please do not turn off your like count on ambassador posts. This is for engagement tracking and useful information for us.
- Please invite @canterburyclassics as a collaborator on all posts. We may not accept every post as a collab post, but we ask that you send the request so we can review on a post-by-post basis.
- Use this form to schedule upcoming posts, so that we may prepare our calendar to accommodate your collaboration requests.
- Instagram Post Requirements:
- Please post an unboxing video in your feed when you receive new books gifted from Canterbury Classics.
- We will send you new releases throughout the year and ask for them to be posted within a specific timeframe. We may also ask you to share our post on your stories for preorder of certain titles.
- If you miss a month of posting, we will check in via email and/or direct message to check on delivery. If we do not receive a response or post after two attempts to communicate, we will discontinue the ambassador relationship and shipments of our books.
- If you need to take a break for any reason, please let us know and we will be happy to discuss temporarily pausing posts and shipments.
Other Suggestions:
- Other useful hashtags: #wordcloudwednesday #wordcloudclassics #leatherboundclassics #wcc #classicliterature #shelfiesaturday #bookish #bookstagram #moodymonday #womeninfictionwednesday
- You can post more than once a month if you’d like. We love to see you going above and beyond!
- Reels and carousel posts are highly encouraged!
- If you would like to do a giveaway, reach out and let us know. We would be happy to fulfill the prize and shipping but we need to approve the details of the giveaway first.
- If you are also on TikTok, please post there as well.
- Feel free to inquire about any books you would like to receive and feature in your feed. You can use this form to make a formal request.
TikTok Influencer Requirements
Requirements:
- At least 1 original TikTok video per month for the duration of your time as a Canterbury Classics Ambassador
- Video Requirements:
- Tag CC
- Use hashtag #canterburyclassics
- Any copy must refer to the books pictured
- Video assets cannot contain any competitor books – must be CC only
- Video Requirements:
- We will send you new releases throughout the year and ask for them to be posted within a specific timeframe. We may also ask you to help share pre-order information for new releases.
- Please post an unboxing video in your feed when you receive new books gifted from Canterbury Classics.
- We will send you new releases throughout the year and ask for them to be posted within a specific timeframe. We may also ask you to share our post on your stories for preorder of certain titles.
- If you miss a month of posting, we will check in via email and/or direct message to check on delivery. If we do not receive a response or post after two attempts to communicate, we will discontinue the ambassador relationship and shipments of our books.
- If you need to take a break for any reason, please let us know and we will be happy to discuss temporarily pausing posts and shipments.
Other Suggestions:
- Other useful hashtags: #wordcloudwednesday #wordcloudclassics #leatherboundclassics #wcc #classicliterature #shelfiesaturday #booktok
- You can post more than once a month if you’d like. We love to see you going above and beyond!
- If you would like to do a giveaway, reach out and let us know. We would be happy to fulfill the prize and shipping, but we need to approve the details of the giveaway first.
- Feel free to inquire about any books you would like to receive and feature in your feed. You can use this form to make a formal request.
What You’ll Get (both IG and TT):
- All new front list titles
- All new Canterbury Classics Swag
- 15 backlist titles of your choice per year (mailed out quarterly)
- Box sets and and additional gifts based on content and performance
- Opportunities to partake in discussions about and possibly influence future releases, covers, endpapers, etc.